13 Intriguing Facts Concerning Famous Logos Translate

20 days ago · Marta · 0 Comment
Categories: Creativity · Weird     Tags: Famous · Astonishing · Logo · Facts · Branding · Brand · Design · Companies
Each day we all see many logos and emblems of famous companies. We do recognize them immediately, yet we usually do not know how they originated or what do they mean. Have a look at 13 logos and the stories and myths behind them.


1. Apple

1. Apple
According to the legend, the Apple logo was dedicated to Alan Turing, as he ended his life biting a poisoned apple. However, the designer Rob Janoff says that he made the bitten apple in order to show its dimensions since the whole apple could be confused with any other round fruit.

2. Ferrari

2. Ferrari
For many people the logo of Ferrari is a symbol of the horsepower, yet that was not the intenion. Enzo Ferrari said in his biography that the horse silhouette was first painted on the plane of the Italian ace pilot Francesco Baracca. Since Enzo liked the emblem so much, it was given to him by Francesco’s mother after his victory in a race. Years after, it became a well-known symbol.

3. Wikipedia

3. Wikipedia
Yes, the logo of the worldwide encyclopedia is Earth and the puzzle pieces symbolize the multilingualism. The images together create the word "wikipedia". The missing pieces indicate that the encyclopedia isn’t finished and is updated all the time.

4. Android

4. Android
This logo is work of the graphic designer Irina Blok and her team. It resembles  a robot and be easily recognized. The curious fact here is that the inspiration for the logo came from the symbols placed on the doors of the public bathrooms.

5. McDonald’s

5. McDonald’s
bbc.co.ukSource: 
This logo was created in 1962, when thepsychologist Louis Cheskin suggested the golden arches as this shape resembles female breasts, that subconsciously arouses appetite and remind people of the happy childhood. Yet it was not Cheskin who invented these arches as they were present in the restaurants since the 1950s.

6. Lacoste

6. Lacoste
According to the legend, in 1923 René Lacoste and the captain of his team Alan Moore, were walking on a street when they noticed a crocodile skin suitcase on a window display. Lacoste and Moore made a bet that if René won the next game, Alan would buy him this suitcase.

Lacoste lost, yet a journalist heard the story and wrote an article about a tennis player who hadn’t won but "fought like a crocodile." And this is how Lacoste got his nickname, and his company later got the emblem.

7. BMW

7. BMW
According to the legend, the logo of BMW symbolizes an airplane propeller. Yet, the truth is simpler as the blue and white colors are the colors of Bavaria.

8. Uber

8. Uber
youtube.comSource: 
Recently Uber changed their logo from  the U letter to atoms or bits of information. According to the company, the new logo comes to tell that their cars can be found anywhere, just like bits or atoms.

9. Pinterest

9. Pinterest
The first letter looks like a pin which we can use for papers or photographs. So, Pinterest literally pins our pictures to walls, but it does that electronically.

10. Nike

10. Nike
Perfectly recognizable logo and one of the cheapest ones. It costed the company just $35 and was made by the student Carolyn Davidson for her work in 1971. The owner of the business did not like the logo at first, yet it proved to be very successful and often associated with the goddess of victory.

11. Starbucks

11. Starbucks
The Starbucks logo is a mermaid that is holding two of her tail fins. It was inspired by the myth of the fairy Melusine, the woman-fish with 2 tails who married a human being.

12. Pepsi

12. Pepsi
This simple logo costs $1 million. It was designed in accordance to the proportions of the golden ratio, believed to be the most harmonious and pleasant image for the human eye.

What Do You Think?

×
facebook
Hit “Like”
to see the Dimples on Facebook